Brand
The colors, logo, typeface, and look used for every image and video.
Workspace settings → Brand holds the colors, logo, typeface, and look your agents use for every image and video. AIM read these from your website during setup. Change them whenever you like.
What you can set #
| Setting | What it does |
|---|---|
| Main color | Fills backgrounds and panels |
| Accent color | Used for highlights. Leave it empty to let AIM choose one that works with the main color |
| Logo | PNG or JPEG, square works best, 1 MB or smaller. Without a logo, images carry your business name instead |
| Typeface | The font used for the words on your images |
| Look of your images | A family of layouts. Choose one, or let AIM pick a layout for each post from all of them |
The preview shows how your colors look together. It is a sketch of the colors only; the layout depends on the look you choose.
How a look works #
Each look is a small family of layouts, so your posts are recognisably yours without all looking the same.
Saving #
New images and videos use the brand from the moment you save. Ones already made are not changed. To redo the image on a post that is waiting, open it under Content and ask the assistant to "try another design". See Content Assistant chat.
Tips #
- Check contrast. White text must be readable on your main color. If your brand color is very light, set a darker main color for images and keep the light one as the accent.
- Use a simple logo. A square mark without small text stays readable at the size it is shown in a corner.
- Upload real photos. A photo of your product in your own setting does more for your brand than any layout. Attach them in the Content chat.
- One look is enough. Pick the look closest to your website and change it only if your posts start to feel repetitive.
Who can change it #
Owners and admins. Other roles can view the brand.